The Sunnyside School District was recently honored for its communication efforts by the Washington School Public Relations Association.
Also Curtis Campbell, the Sunnyside School District’s director of executive services, was elected to serve as president of the Washington School Public Relations Association.
At the group’s annual conference earlier this month, the Sunnyside School District received an award of excellence for its print newsletter, awards of merit for its calendar, social media, photography, annual report and special purpose publication and an honorable mention for its marketing material.
The communication efforts of school districts around the state were judged on a 100-point scale. Awards of excellence were given to submissions scoring 95-100, awards of merit to submissions scoring 85-94 and honorable mention awards to submissions scoring 75-84.
“I think it’s kind of neat to have our communication products recognized by our peers,” said Campbell. “It speaks of the quality of everything we put into the district.
“I’m pleased we were given the recognition.”
Campbell also noted that the Washington School Public Relations Association was impressed by the story the district has to tell about its increase in graduation rates and high achievement.
“The efforts of our teachers was noticed through our communications,” he said.
Campbell was also elected to serve as the board’s president-elect during the 2014-15 school year. He will then become president of the group for the 2015-16 school year.
Campbell has served as the association’s vice president of electronic communication for the past two years.
The Washington School Public Relations Association represents and provides professional development for more than 110 school public relations professionals working for schools all across Washington.